Piracy Bust in Montreal

The last thing we need when the government is looking at new Canadian copyright legislation is a piracy ring bust, but it looks like that's just what we've received. The RCMP has raided a total of 200 DVD burners and thousands of counterfeit DVDs in Montreal, the latter of which were sold illegally through various Websites.

In February of this year, The International Intellectual Property Alliance (IIPA) pegged Canada as a leading manufacturer and exporter of bootlegged movies, stating that nearly 20-25% of all pirated DVDs can be sourced back to Canada. The irony is that, although the counterfeit DVDs in this case were being produced in Canada, the majority of customers were located in the U.S. This isn't meant to lay blame elsewhere, but if there isn't a market for something, there's no reason for it to be produced. In simpler terms: without buyers, there can be no sellers. With that said, there certainly are plenty of buyers north of the border as well.

If you ask me, it is these sorts of people - those who are mass producing illegal merchandise and selling it for profit - who we should concentrate on when it comes to changing the current Canadian copyright laws. Individuals who use technology across several platforms in their own homes, vehicles, computers, etc. are not the problem. The problem is the guy with 200 DVD burners and a million bucks in his back pocket that belongs to someone else.

Canadians Are Pirates

Today, the Canadian Anti-Counterfeiting Network (wait, we have one of those?) presented a study to the governmental powers-that-be that outlines a proposed plan to combat piracy in Canada. Will it work?

For anyone who thinks piracy here is small in comparison to other countries, think again. We're actually behind many developing countries (yes, you read that right) in instituting proper measures that would prevent the prevalence of everything from fake copies of the latest film release, to bogus, "cracked" software applications.

In fact, the International Intellectual Property Alliance (IIPA) says that Canada is the leading manufacturer and exporter of bootlegged movies and illegal devices that facilitate pirated activity, like “modification chips” used to allow counterfeit games to be played on videogame consoles. Apparently we're also the place to go for content if you want to make pirated reproductions of movies (via concealed camcorders in movie theatres, for example). The IIPA sourced back 20-25 per cent of pirated DVDs to Canada! Who ever said Canada wasn't tops in anything?

All joking aside, piracy is a serious issue. For every person that buys a pirated DVD or piece of software, that's one less legitimate copy that gets sold. This means profits are down for everyone involved and, in some cases, can result in the loss of jobs. Many sources, including the RCMP, estimate economy losses related to piracy to be in the billions of dollars.

Yet despite this knowledge, people continue to grab DVDs from some hole-in-the-wall store. Why? Because they're 5 for $20, that's why. Who cares if the cover of the DVD is a photocopy of the actual DVD jacket? Or if Russian subtitles run across the bottom of the screen? Or I have to watch some guy’s silhouette in the theatre as he gets up for a bathroom break during the flick? There are many who wouldn’t even think of watching such horrible-quality recordings, but judging from the number of pirated movies circulating in the country, it's safe to assume there are just as many who would.

So how do we stop these "thieves" from perpetrating again? Should manufacturers spend less on the quality of their products and more on bringing the costs at retail down? Probably not. Whether the problem is high prices, accessibility, or simply “stickin’ it to the man”, people will continue to buy pirated products as long as they are available. All we can do is take measures to eliminate the people who sell them.

Does this mean hiring more cops, or taking some off the streets (how about those pesky parking cops?) and putting them on a special piracy task force? Do we start fining huge amounts of money for possessing, or selling pirated DVDs? Do we raid shops and throw the culprits in jail for the night to “teach them a lesson?” Call me crazy, but I can't see how shoving over the murderers and drug dealers to make room for the dude selling copies of Spiderman 3 from the back of his truck is the solution.

The CACN proposes, among other things, tougher punishments, more resources dedicated to the issue (including police officers and educational programs), and stricter enforcements at the border. And the CACN cites a survey that says almost half of Canadians would call me crazy, and throw guilty parties in the slammer.

Whatever the solution, piracy is a problem that has only been getting worse in Canada. I don't know anyone who hasn't owned, or at least seen, a pirated copy of something or other: a DVD release of a movie that just came out in theatres; a pirated version of the latest PC software; or an MP3 track downloaded from an illegal, P2P Website. The suggestions CACN proposes are a step in the right direction, but we’re still far off from ridding the country of pirated product.

As a sidenote for those interested: the most “guilty” regions for piracy in Canada include Vancouver and Richmond, British Columbia; Calgary, Alberta; Toronto and Markham, Ontario; and Montreal, Quebec.