Showing posts with label ctv. Show all posts
Showing posts with label ctv. Show all posts

Monday, April 7, 2008

Canadian TV Remains in Flux

The Canadian TV landscape remains in flux, and the latest drama arises from CTVglobemedia Inc., which says its sick of letting cable and satellite distributors run its signals for free, and wants a piece of the action. I'm a little confused on this point. Aren't they happy to be given access to these provider's subscribers? Apparently, Rogers Communications Inc. agrees with my sentiment, arguing that companies like Rogers gives networks like CTV and Global access to "millions of Canadian homes."

On the flip side, it's a chicken and egg scenario. Sure, cable providers like Rogers give TV networks a platform to get their content out to consumers, and thus increase advertising. But without this content, cable providers would be selling empty space (or those swiggly lines that used to come on at 4 a.m.: remember those?!) But there could actually be something to fill the holes: U.S. stations!

I find it strange that a country that's supposedly struggling to compete with our neighbours to the south in providing good content would be taking steps to interfere with the distribution of its programming. It sounds as though the request is in attempt to find another means of making money, especially in light of issues like the writer's strike and online streaming and downloading that have been plaguing the TV industry as a whole. But will customers say "no big deal" to paying a few extra bucks for their cable and satellite TV companies (because, let's face it, the added costs to providers would be translated on our bills), or will this be the last straw that begins a boycott of TV altogether? I don't know about you, but every three or four months, my bill seems to increase anyway. So I wouldn't be too happy even if it meant adding yet another two-bucks to my monthly bill. No thanks.

Given the ongoing debate, the CRTC is supposedly conducting a massive review of the entire TV broadcast landscape, examining issues like if providers should pay networks for distributing their content, and if Canadian content regulations should be re-examined? Right now, a good portion of the programs airing on Canadian networks are U.S. programs that certain subscribers could, in theory, watch through the U.S. networks instead.

My proposal: get rid of the U.S./Canada divide when it comes to TV, and just air programming that consumers want. Air Canadian shows in the U.S. and vice versa, and let the viewers decide what's great. After all, in the movie and music scene, it's often a surprise nowadays to find out that a popular artist or actor is actually Canadian. Why does that distinct divide still exist in TV land?

As for the network vs. provider debate, it surprises me that companies like CTVglobemedia are asking for money from the distributors of its content when much of it is actually U.S. programming. What's more, as I discussed in an older post, the programming is also often not broadcast up to par with the U.S. version, particularly when it comes to high-def versions.

I just think that, given the current state of the TV industry, causing a stir that could potentially lead to more money out of consumer's pockets probably isn't the best idea. And if the CRTC decides that yes, we should just allow U.S. programming to enter direct in order to help the ailing industry, Canadian broadcasters could be in real trouble. It would be a surprise if the CRTC does decide to go this way, but I think it might just be the kind of shake-up we need. I've always wondered whether forcing Canadian "culture" onto residents is actually promoting anything but a nation that's scared of losing its culture.

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Tuesday, March 11, 2008

New Disorder: Disconnect Anxiety

Have we really come to a point where the stress one feels without access to a mobile messaging device can actually be deemed its own form of anxiety? A recent study by Canadian research company Solutions Research Group discovered that consumers can be essentially addicted to mobile devices, experiencing some sort of psychological withdrawal when they can't gain access.

As sad as it is, I can imagine this. I've been out with people who can't help but sneak a peek at their BlackBerry at every "ding" or "buzz", and I've been guilty of it myself, having reached over in the middle of the night to check e-mails on a handset I was reviewing. On a recent vacation, I had no access to e-mail, and was very close to jumping into a Starbucks just to log on and get my "fix"! To think there are worse people out there is just absolutely frightening.

Solutions Research described Disconnect Anxiety to the CTV as involving "various feelings of disorientation and nervousness experienced when a person is deprived of Internet or wireless access for a period of time." The company's President Kaan Yigit adds: "What we call disconnection anxiety is not just related or confined to people with BlackBerries, but it's a much broader societal trend. We see it among teens, young adults, older adults, but also seniors."

So are we too connected? On the one hand, technology helps to keep us in touch in ways we never could before, fostering increased productivity, and thus making it possible for workers to avoid overtime in the office, or having to finish a report at home (now you can easily do it on the train or plane ride home!) But on the other hand, are people truly understanding that these devices are meant to free you from the office, not shackle you to it?

I've spoken before about the importance of finding that balance between work and home life. Should someone be checking e-mails during dinner or family time? The answer to this question is an absolute no. Shoud he be checking them while away at a conference where access to his laptop isn't available? Sure.

But on the opposite side, we can't ignore the issue that has been around since before the dawn of the BlackBerry, small and sleek laptop, or tiny mobile phone. Should this same worker be chatting with the family during business hours? Probably not, but chances are he does it anyway!

Essentially, a bit of crossover on either end is OK, and should be tolerated. If you receive an important e-mail at home and happen to see it, you'll feel horrible all night if you don't respond. And if a family member has a big issue and needs to chat during work for 5 minutes, take the time to talk. The important thing is to use discretion. Take advantage of a mobile device in ways that will help improve performance at your job, but not at the expense of your personal relationships. In doing so, you might be able to enjoy the technology instead of loathe its shackling existence. And we might just be able to keep one bogus "disorder" out of the psychological books.